about CAI & JO

WHO IS CAI & JO?

cai & jo is "a small independent brand dedicated to creating uniquely beautiful home décor and lifestyle products." And yes, they deliver! Their bold graphics are beautifully eye-catching, while the softness of their designs really embodies and amplifies a calm energy. 

IN THEIR OWN WORDS

- WHO ARE YOU?
I'm Cody and I'm the founder and designer at cai & jo!

- WHERE ARE YOU FROM?
I grew up in Cyprus but moved to the UK for university and now I live in East London :)

- WHAT'S YOUR STORY?
I've always loved creating from a very young age, but I also loved science and maths at school. I couldn't decide what to study at uni so I decided to do physics, and kept drawing as a hobby and creative outlet. At uni I struggled to find a job, I decided to put some prints online and see if they would sell, which is how I started selling online years ago! I continued this for a few years while I was studying, then  after finishing my degree I worked as a software developer for a few years but I was still drawing and making things in my spare time. I can't really remember why, but one day I decided to draw my first card collections and try to make a business out of it. This was the very beginning of cai & jo back in September 2019 and since then I've been growing the product line and the business and loving every second of it!
 
- WHAT DO YOU DO? (APART FROM YOUR BRAND)
Outside of work I love to practice yoga, swim, play piano and do a lot of walking around London. I also love to cook, watch movies and of course spend time with friends!

- WHAT DO YOU CREATE? WHAT'S YOUR PROCESS?
My process always starts with my sketchbook. When I get an idea I quickly sketch it out and sometimes make notes. Sometimes these sketches are close to a finished piece and sometimes they're completely different, but for me it's a necessary part of the process. Normally then I'll scan or photograph the sketch and work with it in photoshop - changing shapes, adding colour and sometimes text. 

- WHY? WHAT'S YOUR MISSION/CONCEPT/IMPACT?
I just love to create things that I find beautiful and can bring some joy into people's lives! As a business I also try to make sure we're not having a negative impact on the planet but using ethical and sustainable suppliers as much as possible, and by offsetting our carbon footprint in donating to organizations that remove CO2 from the atmosphere and plant trees. 

- WHERE DO YOU FIND INSPIRATION?
It sounds cliche, but for me inspiration can come from anywhere! Things like the colours of the sky at a certain time of day, a particular tree I see walking home, or even just a feeling or memory have all inspired my pieces.

- WHAT DO YOU HOPE TO INSPIRE?
I really hope that my work brings people feelings of joy, calm or nostalgia. These feelings inspire a lot of my work so I hope that's reflected in how people feel about it too.

            

We feel so lucky to have cai & jo in our shop and love how their prints complement our lifestyle. They help bring meaning and magic into our lives through the intentional curation of our surroundings. Check our their website for all the other amazing things they offer.

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